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Fitness PR specialists with big brand experience

Consumer PR

Impactful campaigns that are designed to be creative and category-disruptive

We deliver impactful fitness campaigns to suit any budget that are creative and category disruptive by design, but always commercially-minded. We are a dedicated consumer team with considerable big brand experience, and apply that expertise to create solid consumer campaigns with longevity and integrity, always having engagement and return at their core. We use both our hearts and heads to deliver cross-sector progressive work, that rises to the challenges businesses face today. We build PR strategies and work that reaches consumers and turns them into fans.

Consumer titles we work with (indicative, not exhaustive)

London Evening Standard, The Metro, The Times, The Telegraph, TimeOut, Business Insider, Forbes, Harper’s Bazaar, Vogue, GQ, Top Santé, Daily Mail, The Sun, Women’s Health, Men’s Health, Women’s Fitness, Health & Wellbeing, Runner’s World, The Handbook, DOSE, Cosmopolitan, Sheerluxe, Esquire

B2B Fitness PR

Known for our industry connections and excellent relationships with specialist fitness media

We are known for our fitness industry connections and excellent relationships with specialist fitness media. We are experts in crafting PR stories for the industry media, placing interviews and creating expert comment opportunities for our clients. We are the go-to agency for journalists looking for support with features and regularly contribute to all major publications. Action PR receives more by-lines than any other fitness PR agency. We support beyond media opportunities by creating hardworking partnerships, sponsorship opportunities and sourcing speaker slots at industry events. Our campaigns are designed to elevate your brand above your competitors and cement your position in the industry.

Industry titles we work with (indicative, not exhaustive)

Health Club Management, Leisure Opportunities, Fit Tech, Sports Management,, Welltodo,Workout, S&PA Professional (CIMSPA), Fitpro, Fitness Matters, Physical Activity Facilities, The Fitness Network, Sports Insight, Fitness News Europe, PT Today, Sustain Health, FIIT Insider, Club Solutions (US), Club Industry (US), Escape your Limits Podcast, The Gym Owners Fitness Business Podcast

Services and success stories